If you want to stand under Rihanna’s umbrella, you’d better be wearing SPF. The 32-year-old superstar shared a sexy lingerie-clad selfie on Instagram Sunday to promote her new travel-size Fenty Skin Start’r Set ($40), captioning the photo,
“Just protecting my melanin while they try to eradicate it! @fentyskin #FentySkinStartRs mini gang!”
One fan seemed puzzled by Rihanna’s freshly applied Hydra Vizor sunscreen ($35) and the timing of her post, commenting,
“it’s winter now.”
Well the beauty mogul wasted no time in schooling them on the importance of year-round SPF usage.
“It’s the ignorance for me!” Rihanna responded. “You gon have wrinkles if you think spf is seasonal! But continue.”
Ahead of Fenty Skin’s launch, the Barbadian beauty told Yahoo Entertainment that she’s working hard to change the messaging around sunscreen, particularly as it pertains to people of color.
“Growing up on an island, you’re exposed to the sun every day. So you always thought that SPF was a tourist thing, and especially not for black people,” Rihanna explained. “I have learned the hard way because over time the sun wasn’t that kind to my skin and my skin was not that resilient. So I started to have hyperpigmentation in certain areas.”
After learning the error of her ways, the bad gal began using sunscreen daily, and included a pink-tinted version made to work on all skin tones as one of her skincare line’s first products.
“Whether it’s hot or a gray, winter cold day, those UV rays are always out,” she said. “I think the biggest misconception with SPF, in particular, is that black people don’t need it. And as a woman of color, I am here to say that’s a lie. We need it and we need it every day.”